
Design
As the primary communications medium, the basic function of a sign is to convey information in a clear and concise way.
Using an existing corporate brand, or one originated and developed by us for the Client, we establish a hierarchy of signs and identify which type of construction is most suitable for each individual location.
As an integral part of this creative process, our Designer considers how fonts, text sizes, icons, colour combinations and illustrative graphics all perform in the context of the 3 – Dimensional ‘living’ signs.
Wayfinding Solutions experience is used to ensure these concepts are equally practical for project specific signs, or when applied to one of the many available component - based sign systems.